Ratings: Matt James' 'Bachelor' Debut Sets New Lows for a Season Premiere

Ratings: Matt James' 'Bachelor' Debut Sets New Lows for a Season Premiere

January 5, 2021

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Ratings: Matt James’ ‘Bachelor’ Debut Sets New Lows for a Season Premiere

But Craig Ferguson’s “The Hustler” would have killed for those Nielsen numbers

Matt James’ “The Bachelor” bow set new lows for a season premiere, but ABC still won Monday easily among adults 18-49. Also debuting new Craig Ferguson game show “The Hustler,” ABC settled for second place among total viewers.

ABC was first in ratings with a 1.0 rating/6 share in the advertiser-coveted 18-49 demographic and second in total viewers with an average of 4 million, according to preliminary numbers. “The Bachelor” from 8 p.m. to 10 p.m. averaged a 1.3/8 and 5 million viewers. The previous series lows for a season premiere came two years ago, when Colton Underwood’s season started off with a 1.5 rating and 5.1 million total viewers. Last year’s “Bachelor” season premiered to a 1.9 and 6.1 million total viewers.

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“The Hustler” at 10 had a 0.5/3 and 2 million viewers.

CBS and NBC tied for second in ratings, both with a 0.6. CBS had a 4 share, NBC had a 3. CBS was first in total viewers with 5.3 million, NBC was third with 2.9 million.

Univision was fourth in ratings with a 0.4/2 and in viewers with 1.34 million.

Fox and Telemundo tied for fifth in ratings, both with a 0.3/2. Fox was fifth in total viewers with 1.32 million, Telemundo was sixth with 971,000.

The CW was seventh in ratings with a 0.1/1 and in viewers with 656,000.

More to come…

Tony Maglio