The first year of GMC HUMMER EV orders were sold out in 10 minutesDecember 10, 2020
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The electric GMC HUMMER EV is set to become the quickest pickup ever when it hits showrooms late next year, but it’s already a quick seller.
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GMC boss Duncan Aldred this week said that reservations for the entire first-year model run were filled in under 10 minutes after they became available in October, each requiring a $100 deposit.
"It's fair to say that the first edition is highly sought after … because of a combination of it being the top of the line in terms of features and capability, but also being the first available vehicle — and what we've seen is clearly the customers want the vehicle just as soon as possible," Aldred said at a media roundtable, The Detroit News reported.
Aldred had previously said that the slots for the limited availability Edition 1 trucks were spoken for in under an hour, despite having a starting price of $112,595. However, he has not revealed how many of the trucks will be built.
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GM is still accepting reservations for future, lower-priced models, which start with the $99,990 EV3X in fall 2022 and will be followed by the $89,990 EV2X in spring 2023 and the $79,990 EV2 in spring 2024.