Tesco launches new value style range – but shoppers joke £5 buys might make them ‘look like staff’

Tesco launches new value style range – but shoppers joke £5 buys might make them ‘look like staff’

July 25, 2023

Supermarkets are having something of a moment when it comes to their fashion lines, with everyone from ASDA’s George to Sainsbury’s TU Clothing stocking some amazing summer buys.

AlthoughTesco’s F&Fbrand has long been lauded as a great option for affordable and chic clothing options, it seems the supermarket has taken it one step further and launched its very own Tesco-branded fashion.

The Tesco Value Range, which is exclusively available in store, sees the brand celebrating affordable fashion with a sense of humour with a range of clothing emblazoned with its Value logo and branding.

The range includes T-shirts and tote bags starting at just £5 and sweatshirts that cost £10, each printed with the supermarket’s signature blue strips and red Tesco Value logo, and shoppers are all saying the same thing.

Supermarket chic: George at Asda dresses that look expensive enough to be designer

A member of the money-saving Facebook page Extreme Couponing and Bargains UKshared the items with the rest of the group, prompting an overwhelming response from fellow bargain hunters.

"No thanks! They might think I'm staff," joked one member, whilst another pointed out that the Tesco Value range is now defunct and has been rebranded as Everyday Value, saying: "Why? They don't even sell Tesco Value stuff anymore," which prompted others to label it as ‘vintage’ and ‘a classic’.

Although it elicited a pretty hilarious response from potential shoppers, Tesco is well and truly in on the joke, calling the range “Humourous, playful and feel-good”.

The range is available in sizes 6-22, and joins the ranks of other supermarkets who have also launched their very own branded clothing.

Lidl has recently dropped its own collection of merch, which includes bucket hats, bum bags and even trainers from just £4.99 and is available exclusively in its budget-friendly stores, with pieces already selling out as people rush to snap them up in time for festival season.

Aldi also famously released its “Aldidas” sportswear range and its Aldimania collections, which included items like colourful slides, £5.99 here. And who could forget the Primark X Greggs collaboration that we didn’t know we needed, which still has some items, like the 5 pack of Greggs socks, £8 here, available to buy.

If you’re more into everyday fashion than novelty buys, don’t worry, F&F still has plenty of gorgeous pieces available, including items from its collaboration with Frankie Bridge like this FW Bridge Andrea Zebra Print Linen Black Skirt, £27.50 here, which is perfect for your upcoming summer holidays.

What do you reckon? Will you be getting your hands on the Tesco Value range?

    Source: Read Full Article