I’m a Celebrity star Richard Madeley says his career is ‘pointless’ and ‘unimportant’November 19, 2021
Before he enters Gwrych Castle as part of I’m A Celebrity… Get Me Out Of Here, the ‘real life Alan Partridge’ Richard Madeley has hit back at the comparisons to the clumsy fictional character, calling them “unfair” though claiming that his career in TV is also “pointless”.
Often seen on the Good Morning Britain sofa as Piers Morgan’s replacement, Richard has received mixed reviews from viewers, with his way with words causing some to compare him to the infamous Steve Coogan personality.
But despite the comparisons, the 65 year old admits that he isn’t taking himself too seriously and that viewers shouldn’t either.
“'It's so important that you don't take yourself seriously, because you're not going to have a good time if you do,” he told MailOnline.
“Judy and I started out on This Morning which isn't really hard news. I don't go to warzones, I do popular television, which on the whole is pretty pointless, it's just entertainment.
“It doesn't mean you're remotely important or interesting.”
Whether it’s because he’s said something peculiar or he’s made a bumbling broadcasting error – like the time he spoke to the camera during an interview without realising his interviewee was actually in the studio – Richard’s gaffes regularly trend on social media.
“If people want to take what I say – a quip or a comment – and compare me to Alan Partridge – good luck to them. I think some quotes are often taken so ludicracy out of context that it's a bit unfair,” he added.
Ahead of his appearance, the broadcaster also mentioned that his daughter Chloe’s husband James Haskell told him not to “lose his temper” when partaking in grisly challenges and living off rice and beans.
“When he went in [to I'm A Celeb] he suffered from hunger a lot more than the others.
“He had a flash point with the camp and shouted at them. People don't like that. so he told me 'don't let the hunger get to you. Pipe down and don't let it get the better of you!',” he said.
However, Richard is adamant that he will keep is cool, calling himself a “peace maker” among his inner circle.
“In real life – I bring – I'm quite a peace maker – certainly within the family and friends. When things get tense I'm good at calming things down.
“That's one of the things that I've got. I'm good at lowering the temperature when things get heated. I don't think I'm going to get confrontations in there,” he explained.
With the opening show taking place on Sunday 21 November, the GMB presenter revealed that his wedding anniversary to Judy Finnigan, 73, was on the same day, meaning he’d miss it for the first time in 35 years.
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