Burger King debuts giant crowns to encourage social distancingMay 27, 2020
Burger King has launched giant social distancing crowns to make sure customers keep 6 feet apart.
The fast food chain introduced the creative new way to keep customers socially distant as franchises began to reopen dine-in services in Germany.
Restaurants now reopening their doors after weeks of lockdown are looking for ways to ensure customers maintain their distance.
Burger King tweeted an image of two customers digging into a meal outside the store while using special “social distancing” crowns to stay safe.
The post was captioned: “Distancing, but make it fashion”.
The oversized headgear is meant to extend far enough off the wearer’s head to ensure they are 6 feet from other customers.
When a Twitter user asked where they could get one, Burger King responded that the crowns were available to customers in Germany.
“We wanted to reinforce the rules of high safety and hygiene standards that the BK restaurants are following,” a Burger King spokesperson told Business Insider.
“The do-it-yourself social distance crown was a fun and playful way to remind our guests to practice social distancing while they are enjoying food in the restaurants.”
Cafes and restaurants around the world are coming up with inventive ideas post-lockdown.
Some establishments have reduced the amount of seating available, while others opt to paint markings on the floor to keep customers separated.
In Maryland, Fish Tales Bar & Grill transformed inflatable inner tubes into portable tables to keep customers 6 feet apart.
And, in Sweden, a restaurant called Bord för En, or Table for One, is serving a single person every day by delivering food to a table in the middle of a field via a basket on a rope pulley system.
In Thailand, Maison Saigon is using stuffed panda bears to indicate where customers can and cannot sit.
A Chinese national park began handing tourists 3-foot-wide social distancing hats as the country reopens and visitor numbers grow.
The park was inspired by schoolchildren seen wearing similar headgear at the Yangzheng School in Hangzhou, capital of Zhejiang Province in east China.
Children donned surgical masks and a “social distancing hat”, which has a 3-foot-long measuring tool jutting out the sides.
A cafe in the German city of Schwerin was seen offering customers hats topped with pool noodles, but was later revealed as a prank.
Jacqueline Rothe, the owner of Cafe Rothe, said the gag showed how difficult it is for restaurateurs to enforce social distancing.
In Italy, Burger King is also selling a “Social Distancing Whopper,” which features three times the amount of raw onions usually found on the burger.
The idea is that people’s onion-induced bad breath will keep them farther away from each other.
“The triple onion Whopper that helps others stay away,” a commercial promoting the burger says.
Back in the UK, Burger King has reopened around 50 restaurants – but only for drive-thru and delivery.
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