I did a full face of Poundland make-up to see what the fuss was about, here are all the high-end dupes I found | The Sun

I did a full face of Poundland make-up to see what the fuss was about, here are all the high-end dupes I found | The Sun

January 20, 2023

A MAKEUP fan has shared a full face tutorial of Poundland makeup and even she was surprised by some of the high-end dupes she was able to find.

In a video online Alishba was excited to try out her finds.


She said: “Full face of Primark makeup let's hope I don’t break out and let's see if any of these products are dupes for high end brands. I'm excited for that.”

First for the base foundation. 

Alishba said: “We're starting off with the Illuminating Foundation. So this kind of gives me Charlotte Tilbury vibes. I got the shade Olive. This is actually blending in quite nicely. It’s giving a glow to the skin."

Alishba was convinced the Poundland Illuminating Foundation was a dupe for the Charlotte Tilbury Light Wonder Foundation which cost £39. 

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She said: “It looks like the Charlotte Tilbury Wonder skin, the light foundation, and I'm telling you, it's like a dupe on my skin right now. I'm not being dramatic, I used to work for Charlotte Tilbury and I'm getting the same finish and look at that glow.”

Alishba went in next with concealer. 

She said: "I don't know if this is gonna be the right shade for me. Oh, this looks a bit too light."

Even though the concealer was too light, Alisha gave her verdict. 

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She said :"Alright the concealer is a little bit patchy if I'm honest with you. And obviously ashy because it's too light for my skin. But I can't get over the glow of the foundation.”

Next Alishba went in with contour. 

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She said: “Oh, it's kind of thick. The application process was a bit hard, but let's see how that blends."

Once Alishba had blended in the contour she was very impressed with the finish. 

She said: “You know what? It's actually quite nice. It gives a really nice finish. And it doesn't look patchy at all. It looks very smooth. It is really creamy, very pigmented and a little bit goes a long way. You don’t have to go on top with powder and it looks really good in person."

Alishba went in with a blush. 

She said: “It’s looking very, like, highlighting vibes,it's kinda reminding me of NARS. Is it a dupe for NARS?”

Alishba’s video gained over 252,000 viewers with many viewers weighing on which high end brands Poundland was attempting to dupe. 

Viewers were convinced that Poundland blush was a dupe for Fenty's Killawatt Freestyle highlighter in the shade 3D Baby Pink Shimmer which is £28. 

One commenter said :”The blush looks like a dupe for the fenty one”

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Another said: “Applicator for concealer is like Huda Beauty.”

Alishba continued the rest of her Poundland face in another video.


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