Kylie Jenner was tweeting Kylie Cosmetics restock updates on Election Night

Kylie Jenner was tweeting Kylie Cosmetics restock updates on Election Night

November 6, 2020

Happy Birthday @kendalljenner! ✨ Kendall Collection RESTOCK coming this Wednesday 11/4 at 9am pst to celebrate @kendalljenner's birthday! 💕 ⁠ Products Restocking:⁠ Signed PR Box ⁠ Sister Sister Lip Kit⁠ Can I Borrow that High Gloss⁠ Lip Kit + Gloss Bundle⁠ Kendall Palette⁠ Runway Blush Stick ⁠ Everything Everywhere Gloss ⁠

Most of the big-name celebrities have people writing, organizing and scheduling their social media at this point. That’s especially true of celebrities with their own brands, sponsorships and endorsements – the decisions about what gets posted and when are often made by corporations, not the celebs. So it is with Kylie Jenner and her cosmetics empire. Kylie might have started out doing much of her social media herself, but for years now, she had people organizing that sh-t. So it’s weird that no one in Kylie’s vast cosmetics empire or her social media team thought it would be weird to schedule a bunch of promotional tweets & Instagram posts on Election Night?

— Kylie Jenner (@KylieJenner) November 4, 2020

The time-stamp on the tweet is 11:39 pm – this was something scheduled by corporate. Kylie didn’t decide to post it at that moment, as everyone was refreshing their Twitter page for news about the election. But it was still dumb, and I can’t believe no one at Kylie Cosmetics looked at the damn calendar and said “wait, we should probably avoid that.”

Kylie Jenner took to social media on election night to announce a makeup restock — and her followers aren’t happy. The 23-year-old beauty mogul posted a restock message on Twitter and Instagram Tuesday shortly before midnight, as election results rolled in and Americans grew ever more anxious.

“Kylie we love you but not the time,” one fan responded to her tweet, while another wrote, “GIRL read the goddamn room for once.”

“Did you really just tweet about your business???? idk if youre aware but there is an ELECTION tonight,” another person said. Jenner’s announcement didn’t fare much better on Instagram. “We in the middle of an election,” one fan commented. “Kylie, there is an election going on. I think this could’ve waited?” another said.

“Girl this ain’t the time to be promoting your brand…” yet another follower chimed in.

[From Page Six]

Yeah, it’s pretty dumb. What is happening in corporate America where they think “oh, everyone is on social media, paying attention to the election, this is our moment to sell, sell, sell”? I’d love to see the data on this, and on The Gap “unity” hoodie debacle.

Here’s Kylie’s Halloween costume, btw.


Photos courtesy of Kylie’s social media.

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