Facebook's political ad ban is going to continue for at least a month

Facebook's political ad ban is going to continue for at least a month

November 13, 2020

Hi! Welcome to the Insider Advertising daily for November 12. I'm Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at [email protected]

Today's news: Facebook extends political ad ban as Trump spreads falsehoods, Unilever is looking for a new e-commerce ad agency, and Harry's is on the hunt for acquisitions.

Democratic presidential nominee Joe Biden holds his 2020 presidential election night rally in Wilmington, Delaware.Mike Segar/Reuters

Facebook is extending its ban on political ads 1 month as Trump spreads falsehoods around election results. Here's the memo the company sent to political ad buyers.

  • Facebook and Google extended a ban on political ads effort to stem disinformation.
  • Facebook said in a memo to political ad buyers that the ban could last another month "to help prevent confusion or abuse on our platform" regarding the presidential election.
  • But the ad ban is causing problems for congressional candidates in Georgia, where runoff elections for the state's two US Senate seats are set for January 5.

Read the full story here.

Unilever CEO Alan JopeUnilever's CEO is grateful for mayonnaise

Unilever is shopping around its booming e-commerce advertising business, and it could mean a big loss to ad giant WPP

  • Patrick Coffee and Claire Atkinson report that Unilever is shopping around its North American retail ad business, according to several people with knowledge of the matter.
  • A change in agency would be a big loss for the ad holding company WPP, which handles Unilever's ad-buying in most of the world.
  • Retail advertising is taking off as e-commerce booms, and big agencies and holding companies are launching divisions to chase the business.

Read the full story here.

Facebook/Harry's

Razor maker Harry's CEO explains why it's on the acquisition hunt and getting into cat food after its hopes of being acquired by Schick's parent company fell through

  • Alex Bitter reports that Harry's is open to acquiring small consumer brands after its acquisition by Edgewell, the maker of Schick, fell through.
  • The brand is expanding into new categories like cat food and plans to sell its razors in US Costco stores starting on Sunday.
  • A brand development team called Harry's Lab acts like a startup accelerator within Harry's and has launched products like women's razors, men's body wash, and anti-dandruff shampoo.

Read the full story here.

More stories we're reading:

  • Biden has packed his staff with Big Tech execs to help manage the transfer from Trump — but Facebook, Google, and Apple are notably absent (Business Insider)
  • 5 retailers — not named Amazon or Walmart – that have quietly flourished during the pandemic by growing e-commerce, staff size, and total store footprint (Business Insider)
  • Vista Equity Partners lost a $100 million pension-fund investment after Robert Smith's tax-evasion investigation came to light (Business Insider)
  • WPP merges AKQA and Grey to form AKQA Group (Campaign US) 
  • 'Emily in Paris' renewed for season 2 at Netflix (Variety) 
  • Tinder's Jenny Campbell is Kate Spade New York's new CMO (Marketing Brew) 
  • Drudge Report, a dormer Trump ally, looks to Biden (New York Times)

 Thanks for reading and see you tomorrow! You can reach me in the meantime at [email protected] and subscribe to this daily email here.

— Lauren

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